EMAIL MARKETING
About This Package
Email Marketing is an excellent way to build your real estate business online due to the long-term nature of the industry. The email marketing package allows you to keep in touch with clients on a consistent basis without having to wonder when you last followed up with them. This package not only allows you to reach your target audience in a more intimate way (directly to their inbox) but allows help you to stand out and be seen as a go-to real estate resource.
How it works
On a bi-monthly basis, a custom made email newsletter filled with buyer & seller tips, local news, market updates, and personal updates will be sent to your segmented email list. We will request updates from you such as photos that will be included in the newsletters to make them more personal and relatable. On a monthly basis, a new and customized lead magnet will be created in order to provide a helpful resource to your audience, build your email list, and establish your brand.
Email Marketing is for you if…
You’re looking for a way to maintain consistent contact with past, present, and future clients long-term
You want to support your clients in their home buying or selling journey with helpful and educational resources
You are looking to grow your email list but not sure where to start
You are looking to remain top of mind while potential clients make their home buying or selling decisions
Packages
The Email Marketing service begin with 2 weeks of On-boarding. On-boarding includes:
Account Setup & Optimization
Audience Segmentation
Automated Welcome Email
Email opt-in list landing page creation
One time fee of $200
Email Newsletters Only
Custom newsletters
A/B Testing
Monthly Analytics Report
Starting at: $547 per month
Please note: Monthly email platform fee not included
Email Newsletters & Lead Magnets
Everything in the ‘Email Newsletters Only’ package
1 Custom Lead Magnet created per quarterly
1 List Building Funnel (includes standalone opt-in page, thank you page, & delivery email)
Weekly promotion of Lead Magnet via Social Media
Starting at: $747 per month
Please note: Monthly email platform fee not included
Email Newsletters, Lead Magnets, & Paid Ads
Everything in the ‘Email Newsletters & Lead Magnets’ Package
One time set up fee of $500 per platform for pixel setup, conversion tracking, and initial campaign builds
Custom graphics, video editing, & copywriting for paid ads
Monthly ad account maintenance
Starting at: $1,447 per month
Please note: Monthly email platform fee not included